UCHastings Instagram

          Reunion 2015 pics coming soon to the #UCHastings Facebook page. A great time was had by all, and special thanks to our student volunteers!
          Instagram Photo Likes uchastingslaw, andrew.m.scott, makanimal and 16 others like this.
          Thursday, August 01, 2013

          Dan Turner '10: Lessons Learned From Recent Music App ‘Fails’

          Daniel Turner '10 offers an analysis of key lessons that music industry professionals and music app developers should glean from these costly blunders. The bottom line: privacy matters.

          There’s a lot to consider when developing and marketing a music app. Music apps especially require thorough and strategic planning given the overcrowded and heavily scrutinized space in which they operate. The escapades of Samsung and Jay Z’s MCHG app and Twitter’s #music certainly do not teach us everything there is to know about creating a successful app or marketing campaign. They do, however, provide poignant examples of why thoughtful consideration of privacy, ROI, differentiation, and communication are crucial to avoiding a conspicuous fail.

          Read the full story from Hypebot here.

          Go to News Archive

          Share this Story

          Share via Facebook
          Share via TwitterShare via EmailPrint Friendly Version

          Other Recent Stories/ RSS

          Thursday, October 01, 2015

          Drug Wars: A New Generation of Generic Pharmaceutical Delay

          New paper by Professor Robin Feldman and Research Fellow Evan Frondorf follows evolution of strategies used by pharmaceutical companies to delay entrance of generic drugs, revealing clever “games” being played out in courts, conference rooms, and laboratories across the world.
          Wednesday, September 30, 2015

          Celebrating Professor Joseph Grodin

          Tribute event for former California Supreme Court Associate Justice and long-time UC Hastings Professor Joseph Grodin to be held Thursday, November 12, 2015.
          Friday, September 25, 2015

          3L Nick Howe: Javelin Champion

          Howe’s dreams of competing in the 2016 Summer Olympics in Rio de Janeiro are a study in determination and perseverance.
          Friday, September 25, 2015

          Upcoming Guest Lecture: Custom, Jewish Law and State Authority

          Nathaniel Deutsch, Director of the Institute for Humanities Research and the Center for Jewish Studies at UC Santa Cruz will speak about the dynamics of Jewish observance.
          Wednesday, September 23, 2015

          Annual Supreme Court Review & Preview to be Held September 30th

          Same-sex Marriage; Federalism; Criminal Law; and More!
          Go to News Archive