UCHastings Instagram

          Videos of the 135th #UCHastings Commencement speeches coming soon to Facebook. #uch2016 #uchastingsalumni @uchastingsalumni
          Instagram Photo Likes cmles, kphizz, alexagshapiro and 36 others like this.
          Thursday, August 01, 2013

          Dan Turner '10: Lessons Learned From Recent Music App ‘Fails’

          Daniel Turner '10 offers an analysis of key lessons that music industry professionals and music app developers should glean from these costly blunders. The bottom line: privacy matters.

          There’s a lot to consider when developing and marketing a music app. Music apps especially require thorough and strategic planning given the overcrowded and heavily scrutinized space in which they operate. The escapades of Samsung and Jay Z’s MCHG app and Twitter’s #music certainly do not teach us everything there is to know about creating a successful app or marketing campaign. They do, however, provide poignant examples of why thoughtful consideration of privacy, ROI, differentiation, and communication are crucial to avoiding a conspicuous fail.

          Read the full story from Hypebot here.

          Go to News Archive

          Share this Story

          Share via Facebook
          Share via TwitterShare via EmailPrint Friendly Version

          Other Recent Stories/ RSS

          Friday, May 27, 2016

          Prof. Veena Dubal's Objection on behalf of Uber Drivers featured in LA Times

          "When lawyer Veena Dubal heard last month that Uber drivers seeking to be recognized as employees rather than independent contractors might settle their class-action lawsuit before it went to trial, she cried."
          Tuesday, May 17, 2016

          UC Hastings Graduates Earn Certificates in Child Advocacy

          Olivia Mendoza, Jeanette Acosta, and Grecia Ceja '16 recognized by Legal Services for Children.
          Tuesday, May 17, 2016

          How To Conduct Investigative Interviews

          Tips From Staci Dresher '03, Private Eye
          Tuesday, May 17, 2016

          Staci Dresher '03: From Lawyer to Global Private Eye

          “Facts make cases go away, they put money in the pockets they belong, they bring wrongdoers to justice.”
          Wednesday, May 11, 2016

          From 200 McAllister Street to 1600 Pennsylvania Avenue

          3L Andrew Demirchyan has spent the last few months of his law school career working as a legal intern at the White House. In this Q&A, he shares details about fulfilling a lifelong dream and, yes, meeting President Obama.
          Go to News Archive